About Me

With 15+ years in communications, I bridge journalism and digital marketing. My experience spans from international news reporting and editing to digital marketing strategy and community management. I transform complex information into compelling stories that drive engagement and results.

José Fernández

Work Experience

Community Manager

Freelancer- Current

Executed PPC campaigns for diverse clients Created engaging social media content Analyzed metrics to optimize performance

Digital Editor

Agencia de Noticias Latinoamericanas Prensa Latina - 2022-2023

Led digital content strategy and SEO optimization. Managed social media presence and multimedia content. Verified sources and fact-checked international news.

Editor

Cuban News Agency - 2018-2022

Supervised content production and editorial workflows. Implemented quality control systems. Developed brand voice guidelines and copywriting standards.

Reporter

Cuban News Agency - 2015-2018

Produced data-driven investigative reports. Crafted compelling news stories and features. Conducted in-depth research and analysis.

Projects

Eunoia Studio

Founded digital marketing agency supporting Hispanic/Latinos entrepreneurs Provided bilingual marketing solutions Specialized in cultural adaptation strategies

Digital Marketing Social Media Email Marketing

Marketing Campaigns

Developed comprehensive marketing strategies Created brand identities and websites Managed social media presence and community engagement

Digital Marketing Design Copywriting Photography/Videography

Autism Book

Authored children's stories addressing behavioral challenges Created practical resources for families Combined storytelling with therapeutic insights

Creative writing Design Research

Skills

SEO Content Writing and Optimization
Social Media Management (Strategy + Analytics)
Content Management Systems
Digital Marketing Campaign Management
PPC Campaign Management
Editorial Leadership (Team & Project Management)
Cross-cultural Communication
Research & Analysis
Storytelling & Creative Writing
Problem-solving & Strategic Thinking

Contact

Interested in working together? Contact me by email o LinkedIn.